Elisabetta Franchi's New Flagship in Milan
Elisabetta Franchi marks a new chapter in its brand evolution with the opening of a new flagship store in Milan, a space where industrial modernism and a refined feminine flair merge. Located at the prestigious intersection of Via Manzoni and Via della Spiga, the 450-square-meter boutique housed inside a 19th-century Art Nouveau building under the tutelage of the Superintendence of Cultural Heritage, charts a design narrative shaping a new retail concept that redefines Elisabetta Franchi’s presence in the heart of the city’s luxury shopping district.
“With great emotion and pride, we unveil this new space in the heart
of Milan, a city that has always embodied elegance, innovation, and beauty. This store is more
than just a place of creation, but also a tribute to the modern woman: strong, sophisticated, and ever evolving.
Every detail, every choice has been designed to reflect her essence, offering not just a product, but
an experience that accompanies her in everyday life.
Milan is the perfect stage to celebrate her style, her personality, and her extraordinary beauty,”